The Spirit of Possibility

“Is the model’s hair done?” “Is the dress steamed?” “Do we have the correct jewelry pieces on?” “Okay, adjust the lighting a tad,” “Chin down, darling.”

These were my mantras one Sunday afternoon as I art directed the look book photo shoot for Possibility Jewelry at the Hotel Valley Ho in Scottsdale.

Art Directing and Photo Shoot Production are two areas I been yearning to explore. As I shared this with Astrid Mueller, the designer of Possibility Jewelry, one evening over coffee, she thought her look book photo shoot would be the perfect opportunity for me to do so! I was absolutely thrilled to accept the opportunity and couldn’t wait to work with the talented team of individuals Astrid brought on board. Everyone worked insanely hard to make these photos come to life and we all are absolutely thrilled with the outcome.

Possibility Jewelry Look Book Photo Shoot

Photo Courtesy of Cadenas Life Photography

Our goal was to illustrate a day in the life of the ideal Possibility Jewelry customer. From an important work meeting, to a celebratory cocktail hour to an evening gala, Victoria illustrates just how fabulous life can be when you believe in the possibilities.

Hope you enjoy the photos as much as we enjoyed shooting them!

Look 1: Behind the Scenes – A sneak peak into what goes into a Look Book Photo Shoot

Photo Courtesy of Cadenas Life Photography

Look 2: An Exciting Work Meeting with a Fashion Editor

Models – Victoria Mohram & Lindsay Viker
Outfits – Lillienne Lang & Hues of Ego & Possibility Jewelry

Photo Courtesy of Cadenas Life Photography

Look 3: A Celebratory Cocktail Hour to Treat Herself for a Successful Day

Model – Victoria Mohram
Outfit – Jacqueline Nicole & Possibility Jewelry

Photo Courtesy of Cadenas Life Photography

Look 4: The Biggest Gala Event of the Season

Model – Victoria Mohram
Outift – Hues of Ego & Possibility Jewelry

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

Photo Courtesy of Cadenas Life Photography

I couldn’t be more proud of how these photos turned out. This team of individuals was absolutely INCREDIBLE. Thank you all for a job well done. A special thank you to Astrid Mueller for trusting us with this ultra important job!