Fierce. That’s the best way to describe Jenesis Laforcarde and her line, Woman’s Touch Apparel. The line was started when Jenesis was gathering information for a research paper she was writing on Saudi Arabian Women. She was shocked when she learned about the lack of power these women suffer from. She decided to create a clothing line that would raise awareness for women’s empowerment.
“Woman’s Touch Apparel is dedicated to the celebration of women everywhere. It is a t-shirt line that proclaims women’s empowerment, self-respect, beauty, and self-worth; while encouraging women to support one another through fashion. Each statement is a confirmation of the importance we have as human beings and the force we all possess. We do make a difference. We deserve to be heard, and seen as the beautiful creatures we are.
Remember, if beauty is in the eye of the beholder, BEHOLD!”
We fell in love with Woman’s Touch Apparel when we first saw their show at the Make-A-Wish Fashion for a Passion event we went to in February, and have kept a close eye on the line since then. We were so excited when we got to collaborate with Jenesis for a fun photo shoot at the Mesa Arts Center with the incredibly talented Olivia Derkach.
The clothes – major. The model – flawless. The location – incredible. Honestly what more could fashion bloggers want?
Olivia really captured the essence of the brand, exuding confidence, femininity, and beauty. She took our favorite shirts (like this I Am Not a Bitch one) and brought them to life. Maybe when you put on a shirt with a message this powerful, you can’t help but stand a little taller and feel like you can conquer the world. (That’s certainly the case for us when we wear our Woman’s Touch shirts! We have this awesome Power to the Woman shirt.)
And the great new is that Jenesis isn’t slowing down anytime soon. In fact, she has just released a brand new line for Summer 2013. You should probably check it out now by visiting WomansTouchApparel.com.
Because after all, who doesn’t need a daily reminder that YOU ARE FIERCE!